US 501(c)(3) nonprofits verified through Google for Nonprofits can get up to $10,000 a month in free Google Search ads. This is in-kind ad spend, not cash. Government bodies, hospitals and schools are not eligible.
Google Ad Grants gives eligible nonprofits up to $10,000 a month in in-kind Google Search ads. A nonprofit first gets verified through Google for Nonprofits, then activates Ad Grants and runs Search campaigns that follow the program's account and website policies.
Our reading of the listing: for-profit businesses are not eligible for this one.
Registered with the IRS as exempt from federal income tax under Section 501(c)(3), or a group exempt organization affiliated with a central 501(c)(3)
Verified as a nonprofit by Google for Nonprofits' validation partner Goodstack
Not a governmental entity, hospital or health care organization, or school, academic institution or university (their charitable or philanthropic arms are eligible)
Fiscally sponsored organizations without their own 501(c)(3) status are not eligible
Must own the website domain the ads point to; the site must have substantial original mission content and be served entirely over HTTPS
Must keep the account compliant (for example a 5% monthly click-through rate and active conversion tracking)
Topics
Money can be used for
Open opportunities funding similar work, from the same funder or in the same place.
K-12 schools and nonprofits serving at least 10 students can get $2,000, or an observation hive plus $1,000, for an educational bee program; past recipients can renew for $2,000. Apply via SmartSimple by October 30,…
Nonprofits and schools with after-school or out-of-school youth programs, and food banks and pantries, can get ALDI gift cards worth $100 to $1,000 for food and supplies. Apply by October 31, 2026.
Nonprofits and 501(c)(3)s serving Lenawee County, Michigan can apply by Nov. 30, 2026 for a free month-long radio, TV, digital and social media campaign (150 on-air spots, interviews, video) worth over $5,000 on WLEN…
USDA AMS grants of $250,000-$1,000,000 for multi-state partnerships (nonprofits, state governments, tribal governments, and public higher education institutions) to fund projects enhancing the competitiveness of…
501(c)(3) nonprofits can request cash, foundation grants, gift cards or food donations from Kroger for hunger relief, food waste, health and nutrition, disaster relief or youth programs. Requests are taken year-round;…
Local businesses open 1+ year in Spectrum Reach markets can apply by Dec 31, 2026 for up to $15,000 in free TV/streaming ads, a 30-second commercial and marketing support. In-kind, not cash. About 250 grants;…