OpenPrivate programOpen to for-profit businesses

Backing Small Businesses grant

American Express and Main Street AmericaNo deadline listed$10,000 – $30,000

Does this fit your business?

This is a $10,000 grant (with some $30,000 enhancement grants) from American Express and Main Street America for independently owned, brick-and-mortar small businesses with fewer than 20 employees located in historic downtown or main street commercial districts. If you are a nonprofit, a home-based or online-only business, or have 20 or more employees, do not bother applying. The 2026 round had not been announced as of the last check, so watch the program website for dates.

Best for
Independently owned brick-and-mortar small businesses, Retail shops and storefront businesses in historic downtown or main street districts, For-profit businesses with fewer than 20 employees, US-based businesses in older commercial districts
Not for
Nonprofits and organizations without a physical storefront, Businesses with 20 or more employees, Home-based or online-only businesses not in a main street or downtown district
Estimated fit by industry, best first
IndustryEstimated fit
Retail & E-CommerceMatches your industry (small business)
90
Strong Match
Finance & BankingMatches your industry (business)
86
Strong Match
Energy & Clean TechMatches your industry (wind)
74
Good Match
Agriculture & FarmingLimit: Nothing in this notice points to agriculture & farming
54
Possible Match
Construction & InfrastructureLimit: Nothing in this notice points to construction & infrastructure
54
Possible Match
Food & BeverageLimit: Nothing in this notice points to food & beverage
54
Possible Match
Show all 15 industries
Estimated fit by industry, best first
IndustryEstimated fit
Healthcare & BiotechLimit: Nothing in this notice points to healthcare & biotech
54
Possible Match
Housing & Real EstateLimit: Nothing in this notice points to housing & real estate
54
Possible Match
ManufacturingLimit: Nothing in this notice points to manufacturing
54
Possible Match
Technology & SoftwareLimit: Nothing in this notice points to technology & software
54
Possible Match
Transportation & LogisticsLimit: Nothing in this notice points to transportation & logistics
54
Possible Match
Arts & CultureLimit: This program does not accept nonprofit applicants.
0
Worth Exploring
Education & TrainingLimit: This program does not accept nonprofit applicants.
0
Worth Exploring
Environment & ConservationLimit: This program does not accept nonprofit applicants.
0
Worth Exploring
Social Services & NonprofitLimit: This program does not accept nonprofit applicants.
0
Worth Exploring

These are our matcher’s estimates for a typical business in each industry. A real match depends on your size, your state and what you need the money for — check your own fit.

What this funds

Money can be used for
Expansion, Capital projects, Working capital, Operating support
Who can apply
Small businesses, For-profit companies
Award range
$10,000 – $30,000

Questions about this grant

How much funding can an applicant receive?
The base grant is $10,000, and a subset of recipients receive $30,000 enhancement grants.
Who can apply for this grant?
Independently owned for-profit small businesses with fewer than 20 employees, located in the United States, with a physical storefront in an older or historic main street, downtown, or commercial district. The project must promote growth, resilience, or local impact.
Can a sole proprietor or single-member LLC apply?
The facts do not say. The program accepts independently owned for-profit small businesses, but sole proprietors and single-member LLCs are not specifically named in the eligibility text.
Can a nonprofit apply?
No. The program only accepts small businesses and for-profit applicants, and our matching engine scores nonprofit-focused industries at 0 because the program does not accept nonprofit applicants.

Summary

$10,000 grants (some $30,000) for independently owned brick-and-mortar businesses with under 20 employees in historic downtown and main street districts. Round dates announced annually.

About this grant

American Express funds $10,000 grants (with $30,000 enhancement grants for a subset of recipients) for independently owned brick-and-mortar businesses in historic main street, downtown and commercial districts. The 2026 round had not been announced when this entry was checked.

Who can apply

Independently owned business with fewer than 20 employees

Physical storefront in an older or historic main street, downtown or commercial district

Business located in the United States

Project must promote growth, resilience or local impact

Topics and uses of funds

Topics

  • Economic development
  • Community development

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